KOGO Tech Labs is a leading creator of AI agents, revolutionizing how businesses and individuals interact with intelligent technology. With a focus on cutting-edge innovation and user-centric design, KOGO delivers AI-powered solutions that enhance efficiency, engagement, and decision-making across various industries.
My Role: Designing intuitive, user-centered UIs for various AI agents and chatbots for clients like Tally, Airbnb, Tech Mahindra, Coforge, and the Ministry of Information & Broadcasting.
Key Contributions:
Collaborated with developers, product managers, and marketing for pixel-perfect execution, reducing feature delivery timelines by 20%.
Enhanced UI/UX based on WCAG 2.2 accessibility standards, earning appreciation from leadership.
Built a design system with 50+ components and 100+ micro-interactions, ensuring a consistent and scalable UI.
Conducted 25+ UX audits using heuristic evaluation and UX laws, identifying 50+ critical usability issues and recommending solutions.
Einstein
The Ultimate AI Researcher!
Overview: Einstein is an advanced AI-driven research tool designed to revolutionise the way knowledge is organised, analysed, and presented. It offers unparalleled capabilities in creating intelligent dashboards and research papers in minutes, pulling from a vast array of sources. Whether you're conducting classic research or need an in-depth, AI-powered exploration, Einstein is built to handle the heavy lifting, ensuring thorough and accurate results. This allows users to focus on insights and decision-making rather than manual research tasks.
My role : I worked on its UX/UI design, from understanding project requirements to creating features and reviewing development to pixel-perfect implementation
How Einstein AI Works
Ask: Begin by asking your research question. Einstein interprets the query, breaking it down into smaller, manageable sub-questions to ensure thorough research coverage. Einstein plans the research process by structuring the sub-questions and creating a comprehensive research plan. This step ensures that all aspects of the research question are addressed systematically.
Search & Extract: Leveraging its powerful search capabilities, Einstein conducts in-depth searches across multiple sources, extracting valuable insights and data. This ensures that all relevant information is collected efficiently.
Generate & Organize: Finally, Einstein organizes the extracted data into generative dashboards, providing a visual and easily understandable summary of the research findings. These dashboards are designed to be interactive, allowing users to explore the data in-depth.
Home page
Sign in/ Sign up
Header
Elements in header (for all screens)
Link to Einstein website
My Research
Credits & Billing
Feedback
User Profile
Log out
My Research
The “My Research” page is designed to provide users with a streamlined and organized interface to initiate and manage their research projects. It allows users to choose their preferred research mode—Classic, Pro, or Beast Mode—and input their research question to kickstart the process. The dashboard serves as a central hub where users can access and revisit all their previous research activities.
Functionality:
Users begin by selecting their research mode: Classic, Pro, or Beast Mode, depending on the depth and complexity of their research needs and input their research question to kickstart the process.
Ask your research question: Users enter their research question into the input field to initiate the research process.
Your Dashboards Your dashboards section displays cards of past research project dashboards, with the date they were created. Users can easily click on any card to reopen and review the research dashboard.
To quickly locate specific dashboards, users can utilize the search box, which allows for filtering by criteria such as type of research mode and sorting criteria such as- “All,” “Recently Added,” or “Oldest First.” This functionality ensures that users can efficiently manage and navigate through their research history.
Research Dashboard
Research Modes
Classic Research Mode:
Classic mode is ideal for answering straightforward research questions. It searches over 25+ web sources and provides a detailed report based on the findings, making it perfect for quick, reliable answers.
Designed for Straightforward Questions: Classic Research Mode is optimized for addressing simple and direct research queries.
Extensive Web Search: It searches across more than 25 web sources to gather a wide range of relevant information.
Detailed Reporting: Provides a comprehensive report based on the collected data, ensuring that users receive thorough and reliable answers.
Quick and Reliable: Ideal for users who need fast, accurate responses without requiring in-depth analysis or extensive data breakdown.
Efficient for Common Research Needs: Perfect for situations where a clear and straightforward answer is needed quickly, without the need for complex data interpretation.
Pro Research Mode:
For more complex queries, Pro Research Mode delves deeper, breaking down questions into multiple sub-topics to ensure comprehensive coverage and detailed insights.
Functionality :
Designed for Complex Queries: Pro Research Mode is ideal for handling intricate and multifaceted questions.
Breaks Down Questions: It breaks down broad research questions into multiple sub-topics for thorough exploration.
Comprehensive Coverage: Ensures that every aspect of the research subject is covered in detail.
Data Visualization: Automatically generates graphs and charts for easier interpretation of data.
Identifies Patterns and Trends: Helps users identify patterns, trends, and correlations within the data.
Supports Complex Projects: Provides detailed insights to aid in decision-making for complex research projects.
Beast Mode:
Beast Mode is designed for power users who need extensive research and data analysis. This mode provides a more granular breakdown of research questions, offering the most thorough exploration and data-driven insights available.
Functionality :
Designed for Power Users: Beast Mode caters to users who require in-depth research and extensive data analysis.
Granular Breakdown: Offers a more detailed and granular approach to research questions, ensuring thorough exploration.
Comprehensive Insights: Delivers the most exhaustive data-driven insights available, ideal for complex research needs.
Business-Oriented: Provides insights into key areas like market overview, brand performance, and customer insights.
Strategic Advantage: Helps businesses gain a strategic advantage by offering valuable insights into their industry and competition.
Enhanced Analysis: Ideal for users seeking to make informed decisions based on detailed, data-backed research.
Research Paper Download format
Pop-up screens
The following pop-up screens—Feedback, Delete Confirmation, Deleted Update, and Logout Confirmation—are essential for ensuring user actions are intentional, providing clarity and preventing accidental errors. They enhance the overall user experience by confirming actions and capturing feedback efficiently.
Vybecheck
Onboarding
Products Centre
Description: The My Products Dashboard provides a centralized interface for managing and interacting with the products users have added. It offers streamlined tools for searching, updating, and editing product information efficiently.
Functionality and Features
Search Functionality: The dashboard features a search box labeled “Search My Products” that allows users to quickly locate and access specific products within their list. This efficient search tool helps users find products with ease, improving overall navigation and management.
Edit Products: A pop-up interface enables users to edit detailed product information, including the product name, category, type, URL, and list name. This feature provides a straightforward way to make adjustments and keep product details up-to-date without navigating away from the dashboard.
Voice Check Dashboard
Description: This feature extracts and performs an in-depth analysis of all reviews and product listings from the specified Amazon product page. It collects comprehensive data from customer feedback and product information, offering a thorough examination of the product’s market presence and consumer reception.
Functionality
Sentiment Analysis: Analyzes customer reviews to determine overall sentiment—positive, negative, or neutral—providing insights into how customers feel about the product.
Keyword Extraction: Identifies and extracts key terms and phrases from reviews and product listings to reveal common themes and important attributes.
Review Summarization: Compiles and summarizes customer feedback into concise insights, highlighting major points and trends in the reviews. This summary aids in understanding customer perceptions and identifying areas for improvement or competitive advantage.
Features
Product URL Entry: Users can enter an amazon product URL if they haven’t added any products yet.
Product Cards Display: All added products are displayed as scrollable horizontal cards. Each product card includes essential details such as the product name, ASIN ID, Best Seller rank, and the number of 4-star reviews. A ‘More Details’ button is available on each card to view more detailed information about the product.
Review Categories: Selecting a product card reveals its reviews, categorized into four areas: User Experience, Purchase Reasons, Value Perception, and Packaging. These categories are organized in a tab format with pill-style navigation.
Review Questions: Each review category contains 4-5 questions, displayed as cards. To read the full text of a question, users can click on the card, which will expand to a larger view. Horizontal scrolling allows for easy navigation between questions. Each question card offers options to share or copy the text.
Users can also download a competition pricing strategy report for further analysis.
Price Check Dashboard
This feature provides real-time tracking of competitors’ product prices, continuously monitoring for price fluctuations, discounts, deals, and promotions. It enables users to keep a close watch on market dynamics and competitor pricing strategies as they evolve, ensuring they stay informed about the latest pricing trends and offers.
Functionality:
Product Cards Display: All added products are displayed as scrollable horizontal cards. Each product card includes essential details such as the product name, ASIN ID, Best Seller rank, and the number of 4-star reviews. A ‘More Details’ button is available on each card to view more detailed information about the product
View Options: Users can choose between the “Price View” or “Graph View” using the filters above.
Price View: This view displays products as cards, showing the brand name, product name, selling price, MRP, any available coupons or deals, and the percentage price difference from the last 7 days.
Price View
The system alerts users to significant price changes and emerging trends in competitors’ pricing. These notifications help users make strategic pricing decisions, allowing them to adjust their own prices, respond to market conditions, and capitalize on opportunities to remain competitive. By providing timely updates on pricing changes and promotions, this feature supports more effective pricing strategies and better market positioning.
Graph View
This option presents a price-day graph that tracks the product’s sale price, MRP, latest price, and weekly average. It also shows any coupons or deals available and highlights the percentage price difference from the last 7 days.
Share of Voice Check Dashboard
This feature tracks and analyzes the keywords that advertisers use on Amazon listing pages, offering a comprehensive view of brand visibility. It provides a comparative analysis of how different brands perform in terms of keyword usage, helping users understand their competitive position in the market.
Functionality:
The tool delivers actionable insights into advertising strategies and brand presence by evaluating the effectiveness of keyword usage. It helps users optimize their advertising efforts and ad spend by identifying trends, strengths, and areas for improvement in their keyword strategies. This analysis supports more informed decision-making and enhances overall advertising performance.
Features:Competitor Brand and URL Entry: Users can enter a competitor’s brand and amazon product URL for analysis.
Competitor Cards Display: All added competitors are shown as horizontally scrollable cards, each featuring essential details like competitor name, last share of voice (SOV) run percentage, and highest time visibility. Users can view when the last data was run and apply filters by timing and days (e.g., last 3, 7, 15, 30 days, or a custom date range).
Customization Options: Users can add, replace, edit, or change Amazon search keywords for analysis.
Analytics Parameters: The dashboard provides analytics across various parameters, including Headline Search, Top of Search, Rest of Search, Sponsored Brand, and Sponsored Display.
Report Download: Users can download a monthly or competition pricing strategy report for deeper analysis.
Manage Competitors: Users can edit or delete competitors from their list as needed.
Design Assets
We developed a comprehensive library of standardized design assets and components to ensure consistency and scalability across platforms. The project focused on creating reusable UI components, complete with:
Micro-interactions: Designed for enhanced user engagement, including smooth animations and responsive feedback.
Component States: Multiple states (default, hover, active, disabled, etc.) to cater to diverse user scenarios and ensure seamless interactions.
Scalable Design System: A unified framework for maintaining visual and functional consistency across all products and touchpoints.
By streamlining the design process, these assets enable teams to deliver cohesive, user-friendly interfaces while saving time and resources.
OEM Platform for Bikers
We designed a robust OEM platform for bike companies, like KTM, JAWA, Hero, Bajaj, TVS, Tech Mahindra, etc., enabling them to offer a fully customized app tailored to their brand and audience. This platform fosters a thriving community of bikers, providing a space for enthusiasts to connect, share, and engage in meaningful experiences.
Key features:
Community Hub: A platform where bikers can post their travel experiences, share photos and videos, and engage with other riders through likes and comments.
Event Management: Tools for discovering and joining biking events, meetups, and road trips, enhancing rider connections and brand engagement.
Custom Branding: The platform allows bike companies to personalize the app name, design, and features to align with their branding.
Interactive Dashboards: Users can track their activities, event participation, and achievements in one place.
Promotional Opportunities: Bike companies can promote products, showcase events, and create exclusive offers for the community.
With its scalable and user-friendly design, this OEM platform empowers bike companies to strengthen their community presence while delivering a seamless and engaging experience for their customers.
I worked on designing a comprehensive AI-powered dashboard for the Ministry of Information and Broadcasting to monitor and analyze media trends efficiently. The dashboard features widgets such as Top Languages, Sentiment Analysis, Top Stories, Leaderboards, Reach & Engagement Rates, Summaries, and Topic Distribution.
With interactive visualizations and a user-friendly layout, the platform delivers actionable insights, empowering the ministry to craft informed policies, enhance communication strategies, and monitor public sentiment effectively.
