Client: Amuse Labs | Platform: India Mini Crossword
To elevate its user engagement and enhance delight of the crossword game, I led the design of motion graphics and a playful mascot integrated into the game flow.
Focusing on micro-interactions and visual storytelling, I crafted animated modals for key touchpoints—Start, Pause, and End screens. Each animation was designed to feel intuitive, emotionally rewarding, without distracting from the gameplay. The mascot added personality and continuity, guiding the player through the game in a fun, familiar way.
Software Used: Adobe Illustrator, After Effects, Lottie files
Start Screen
Pause Screen
End Screen
Outcome & Impact
These motion elements contributed to a smoother, more interactive experience, reinforcing user retention and daily playfulness.
Product use cases
These are some of the illustrations I created for the Use Cases page on the website.
Software Used: Adobe Illustrator
Other Projects
Hotel Booking Flow | UX Design
This project focused on improving the hotel booking experience on the BTO platform (powered by KOGO). The goal was to create a seamless, transparent, and user-friendly interface for users booking accommodations.
Dominar - DIY Feature
Integration of DIY (Do-It-Yourself) module into the KOGO ecosystem of Dominar Bike App to perform basic bike maintenance themselves